The Thud website was constantly evolving, with shifting color schemes and playful textural shapes that mirrored the satirical nature of the work it showcased.
The 6 Minute Test was a satirical spin on popular personality assessments like the Myers-Briggs test. We designed a series of fictional characters that users could be matched with based on how they answered our meticulously crafted, highly personal questionnaire.
The DNA Test was our satirical take on services like 23andMe or Ancestry.com. It all starts with users sending us a photo of the inside of their mouth, which we claimed allowed us to extract a saliva sample. From there, we’d send them a personalized DNA results package, adding a playful personalized touch to the experience.